Timeless design, peerless quality, effortless elegance - the instantly recognisable attributes that set Max Mara Icons apart are the very same that guarantee their place as essentials in every stylish wardrobe…now and forever.

The Teddy Bear Coat is the perfect combination of glamour and playfulness. Warm like a hug, the Teddy Bear coat is loved by models, celebrities and more: it’s given rise to true Teddymania.

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An icon. A highly modern design proud of its past. The Max Mara 101801 coat is a globally-renowned symbol of Italian expertise and elegance.

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Made of pure double faced camel hair, Ready is the latest icon wrap coat. A powerful attitude is contained in a simple gesture: tying a belt at the waist instantly defines the silhouette and signals to the world that a woman feels ready. Not because she has changed, but because she is fully herself.

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In pure cashmere, the Ludmilla represents a laid-back attitude and attention to detail. A coat that conveys the idea of understated luxury.

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Meet Olimpia: this broad shouldered, double breasted jacket, cut in an oversized silhouette from lightweight camel hair, effortlessly meets the needs of the Max Mara woman. Like her, it is remarkable; a piece that embodies timeless style.

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Launched in April 2015 - only the softest luxury leather is used to achieve the ribbed contours of the Whitney bag’s elegant construction. This is Max Mara’s bag for all seasons. Other bags come and go. The Whitney is a keeper.

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An iconic, timeless coat with perfect proportions. In luxurious pure camel hair, Manuela represents the essence of quality and the Max Mara philosophy

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