The unsurpassed must-have, the Teddy Bear Coat, designed in 2013, was inspired by a Max Mara archival garment from the 80s. Its abundant volume is a tribute to the extravagance made it an instant hit, worn and sought after by stars and celebrities. The perfect, magical combination of glamour and playfulness its silhouette and exquisite fabric exude give it the extraordinary ability to work from the street to the red carpet with a simple change of accessories! Season after season, it reinvents itself as a gilet or a biker jacket.